Privacy Policy

At Parasol Labs DBA Parasol ("Parasol," "we," "our," or "us"), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and protect your information across all our communication channels, including our website, mobile applications, text messages, emails, and other interactions (collectively, the "Services").

1. Information We Collect

We may collect the following types of information from you:

  • Contact Information: Information you provide directly to us, such as your name, phone number,email address, mailing address, payment information, and other details when you fill out a form on our website, sign up for our Services, or communicate with us. This may also include contact details sourced from third-party databases to identify potential clients who may benefit from our Services. - Usage Information: Data about your interaction with our Services, such as IP address, browser type, device information, pages visited, and links clicked.

  • Communication Preferences: Your preferences regarding communications, including your consentor opt-out choices for receiving certain types of messages.

  • Automatically Collected Information: Data gathered via cookies, web beacons, and other trackingtechnologies to enhance your user experience and improve our Services.

2. How We Use Your Information

We use the information we collect to:

  • Operate and Maintain Services: Provide, personalize, and improve our Services.

  • Communicate with You: Share relevant business and professional service information, includingmarketing, service updates, and other communications through SMS, email, phone, or other channels. We may reach out to you with messages that are pertinent to our services, even without prior consent, when we have a legitimate business interest. This includes outreach to contacts identified through third-party databases to provide information about our relevant services.

  • Respond to Inquiries: Address your questions, requests, or feedback.

  • Process Transactions: Complete orders and transactions.

  • Prevent Fraud and Abuse: Detect and address technical issues, fraud, or abuse.

  • Comply with Legal Obligations: Ensure compliance with relevant legal and regulatoryrequirements, including the TCPA where applicable.

3. SMS, Email, and Communication Consent

By providing your contact information, including a phone number and/or email, you agree to receive communications from us regarding our services, updates, and relevant offerings.

  • SMS Messages: You can manage your SMS preferences by following "STOP" instructions in anySMS message you receive or by contacting us directly.

  • Email Messages: You can unsubscribe from marketing emails at any time by following theinstructions provided in each email.

Please note that we may still send essential, non-promotional messages about your use of our Services, including transactional and service-related communications.

4. Sharing of Information

We may share your information with:

  • Service Providers: Third-party vendors and service providers who assist us in business operations,such as processing payments, delivering communications, providing analytics, and ensuring security. Service providers are only permitted to use information for necessary purposes and must adhere to strict security measures.

  • Business Partners: With your consent, we may share information with trusted partners for their ownmarketing and promotional purposes.

  • Legal Compliance: Authorities or other parties as required by law or regulation or to protect ourrights, property, or the safety of Parasol, our users, or others.

We do not sell, rent, or lease your personal information to third parties without your consent.

5. Your Rights and Choices

You have the following rights regarding your personal information:

  • Access and Correction: Request access to or correction of your personal information.

  • Opt-Out: Unsubscribe from marketing communications via SMS or email as outlined above.- Data Deletion: Request the deletion of your personal information, subject to legal or contractual requirements.

  • Data Portability: Request a copy of your personal information in a machine-readable format.

To exercise these rights, please contact us at enablement@withparasol.co.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to collect and store information about your interactions with our Services. You can manage your cookie preferences through your browser settings or other tools, but please note that disabling cookies may affect some features of our Services.

7. Data Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. However, no system is completely secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with our legal obligations, resolve disputes, and enforce agreements. Retention duration may vary depending on the type of information and applicable legal requirements.

9. Compliance with Laws

We comply with all applicable laws and regulations, including the Telephone Consumer Protection

Act (TCPA), CAN-SPAM Act, California Consumer Privacy Act (CCPA), and General Data Protection Regulation (GDPR) where applicable.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make significant changes, we will notify you through our Services or other means, such as email. Continued use of our Services after such changes constitutes acceptance of the new Privacy Policy.

11. Contact Us

For questions or concerns about this Privacy Policy or our data practices, please contact us at:

Parasol Labs DBA Parasol

2242 Sears Street

Philadelphia, PA 19146

Email: enablement@withparasol.co

Phone: (856) 335-5370